TheLinkU

Testimonials

TheLinkU is an invaluable partner to Players Era across multiple areas- NIL activations, compliance, contract management, and on-site events. They have been a huge part of Players Era's rapid growth and will be a partner for years to come.

Seth Berger

CEO of Players Era

Because of TheLinkU, we're not just launching travel platforms —we're creating massive impact for universities, student-athletes, and the broader collegiate ecosystem. We're proud to work with a partner who shares our vision and helps us bring it to life.

Laasy

National Partner

TheLinkU has opened a pathway for me to build new and lifelong relationships with people and businesses through NIL.

Chidoze Nwankwu

Athlete

They brought in legit brand deals, helped build my personal brand, and took care of all the details so I could focus on playing.

J'Wan Roberts

Athlete

TheLinkU is the perfect partner for Thropic and for every school we work with. Their ability to simplify the complex world of college athletics is matched only by their ability to help generate meaningful revenue.

Kyle Christensen

Founder & CEO of Thropic Games

For Universities

Unlock Alternative Revenue Streams

Every institution is experiencing, on some level, donor fatigue. At TheLinkU, we have secured partnerships with national brands to build alternative revenue streams for universities through normal, everyday business transactions with local companies.

Execute Revshare Contracts

Partner with us to offload most administrative tasks associated with revenue sharing with student athletes.

Things we handle, either partially or completely:

Cap management
Model simulations
Execution and management of revenue-sharing contracts
Direct payment to athletes via a transparent, secure payment portal

Go Above the Cap

Leverage the power of our proprietary contract management system to execute, track, and manage NIL contracts. It’s all part of LinkSuite, the SaaS platform that powers all that we do.

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LinkSuite: The Engine that Powers TheLinkU

RevShare Execution

Customized to your specific requirements and emplates, this is a fully managed solution to direct, execute, and pay revenue sharing contracts.

Revenue Tracking

A single pane of glass view and direct revenues generated for your university through our local and national partners.

Membership Programs

A fully customized membership program built from the ground up to raise additional funding for your school through fan donations and participation.

GM Platform

A comprehensive software platform that gives you full autonomy to simulate any fund distribution model for your athletes.

Athlete Shop

A suite of features that unlocks the true NIL monetization potential of your athletes, including, but not limited to, shout-outs, opportunities, autograph session requests, etc.

Opportunities Platform

A managed platform that allows national and local brands to engage athletes through branded campaigns. Matching opportunities are automatically sent to your athletes. All they have to do is apply, engage, and earn.

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For Brands & Businesses

Become a Vetted Partner of TheLinkU

Whether you are a national brand or a local company, partnering with TheLinkU activates immediate new streams of revenue thanks to our close relationship with partner universities and their associated business networks. We make the introductions; you close the deal.

Contribute to Your School's Athletic Fund

Are you a local business owner looking for new ways to support your favorite school? Let us match you with our vetted list of national and local partners to:

Reduce your cost of doing business per transaction
Negotiate better terms for your business
Guarantee a portion of the monetary transactions goes back into the NIL or athletic fund of the university you support

Leverage the Influence of College Athletes to Grow Your Business

If you are a business looking to grow your brand through influencer marketing while contributing through NIL, let us match you with our student athlete creators.

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For Athletes

At TheLinkU, we help athletes build their brand to maximize their NIL earnings.

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Unlock Your Potential

Through the exclusive use of LinkSuite, our proprietary SaaS platform, thousands of current and former college athletes across all sports are accessible to the brands we partner with.